Melanie Joy (born September 2, 1966) is an American social psychologist and author, primarily notable for coining and promulgating the term carnism. She is the founding president of nonprofit advocacy group Beyond Carnism, previously known as Carnism Awareness & Action Network (CAAN), as well as a former professor of psychology and sociology at the University of Massachusetts Boston. She has published the books Strategic Action for Animals, Why We Love Dogs, Eat Pigs, and Wear Cows and Beyond Beliefs. Background. Joy received her M.Ed.
https://en.wikipedia.org/wiki/Melanie_Joy