Absolut Vodka is a brand of vodka, produced near Åhus, in southern Sweden. Absolut is a part of the French group Pernod Ricard. Pernod Ricard bought Absolut for €5.63 billion in 2008 (equivalent to €7.59 billion in 2023) from the Swedish state. Absolut is one of the largest brands of spirits in the world (after Smirnoff and Bacardi) and is sold in 126 countries. History. Absolut was established in 1879 by Lars Olsson Smith. Smith challenged the city of Stockholm's liquor marketing monopoly with his vodka. It was sold outside the city border at a lower price than the monopoly's product.
https://en.wikipedia.org/wiki/Absolut_Vodka
Absolut Vodka is a brand of vodka, produced near Åhus, in southern Sweden. Absolut is a part of the French group Pernod Ricard. Pernod Ricard bought Absolut for €5.63 billion in 2008 (equivalent to €7.59 billion in 2023) from the Swedish state. Absolut is one of the largest brands of spirits in the world (after Smirnoff and Bacardi) and is sold in 126 countries. History. Absolut was established in 1879 by Lars Olsson Smith. Smith challenged the city of Stockholm's liquor marketing monopoly with his vodka. It was sold outside the city border at a lower price than the monopoly's product.
