American Podcasts American Podcasts
The Initial
Lucia van den Brink

The Initial

No. of episodes
13
Latest episode
2026-06-22
Business Marketing

Where can you listen?

Apple Podcasts Logo Apple Podcasts Spotify Logo Spotify Podtail Logo Podtail Google Podcasts Logo Google Podcasts RSS Logo RSS

Lucia ran 1000+ A/B tests and worked for 20+ leading brands,
together: we learn from mistakes made,
the nitty-gritty of how brands started,
and their unique perspectives.

each episode is a candid convo with the people who
build, break, and rebuild:
product leaders, experimentation experts, founders, cmo’s, investors, analysts and more

we talk about their first experiment,
when and how the company started,
how they grew to be more data-driven
and where they are now

Episodes

Questions & Answers

How many episodes are there of The Initial?

There are 13 episodes avaiable of The Initial.

What is The Initial about?

We have categorized The Initial as:

  • Business
  • Marketing

Where can you listen to The Initial?

The Initial is available, among others places, on:

  • Spotify
  • Apple Podcasts
  • Podtail
  • Google Podcasts

When did The Initial start?

The first episode of The Initial that we have available was released 12 January 2026.

Who creates the podcast The Initial?

The Initial is produced and created by Lucia van den Brink.