The ABM Way!
Omprakash Karuppanan

The ABM Way!

No. of episodes
18
Latest episode
2026-08-17

Where can you listen?

Welcome to "The ABM Way." A B2B Marketing podcast hosted by Omprakash Karuppanan from Fuego Systems.

Here we discuss and learn hands-on strategies and best practices in Account Based Marketing, Demand Generation, B2B Marketing strategy, Marketing and sales metrics, alignment, content, and more.

Through Interviews, fireside chats, and Lunch & Learn sessions, we share invaluable insights and learnings for B2B Marketers, CXOs, and Founders looking forward to starting or improving their ABM programs.

Episodes

Questions & Answers

How many episodes are there of The ABM Way!?

There are 18 episodes avaiable of The ABM Way!.

What is The ABM Way! about?

We have categorized The ABM Way! as:

  • Business
  • Marketing

Where can you listen to The ABM Way!?

The ABM Way! is available, among others places, on:

  • Spotify
  • Apple Podcasts
  • Podtail
  • Google Podcasts

When did The ABM Way! start?

The first episode of The ABM Way! that we have available was released 13 July 2023.

Who creates the podcast The ABM Way!?

The ABM Way! is produced and created by Omprakash Karuppanan.