How to clean up the world's dirtiest industry | Joojin Kim
TED Business

How to clean up the world's dirtiest industry | Joojin Kim

2026-11-02

11:01

Climate strategist Joojin Kim spent years convincing banks across South Korea to stop funding coal, and it worked. Now he's aiming that same playbook at a new target: maritime shipping, a hidden engine of the global economy — and one of the world's dirtiest industries. He breaks down how the whole system converges in one place and why redirecting finance could transform it into a driver of a clean economy worldwide. (This ambitious idea is part of The Audacious Project, TED's initiative to inspire and fund global change.) After, Modupe recaps what you can learn from Joojin's experience.

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No. of episodes
358
Latest episode
2026-11-02

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Whatever your business conundrum, there’s a TED Talk for that — whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life — because business evolves every day, and our ideas about it should, too.


Follow Modupe on Instagram at @mnakinola and on LinkedIn at @mnakinola

Hosted on Acast. See acast.com/privacy for more information.

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