Each episode, host Erik Martin explores early examples and fascinating threads from B2B Marketing history (or "Industrial Marketing" as it was called back in the day).
Learn tales from the early days of content marketing, customer testimonials, database marketing, and more.
Listen for stories about pioneers in the field, analogs of modern tactics, and emerging trends over time.
There are 1 episodes avaiable of Nothing New Under The Sun - B2B Marketing History with Erik Martin.
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Nothing New Under The Sun - B2B Marketing History with Erik Martin is available, among others places, on:
The first episode of Nothing New Under The Sun - B2B Marketing History with Erik Martin that we have available was released 12 September 2023.
Nothing New Under The Sun - B2B Marketing History with Erik Martin is produced and created by Commsor.
